Case Study -

Cafe Volonté

The Campaign.

In April 2022 the capital’s new destination for inclusive wellbeing Café Volonte appointed us to lead the press launch for their fitness offering, The Energy Studio.

Booking press and influencers in to try the space first hand, to date we have also hosted successful PR events in partnership with brands including Yogi Bare, Lorna Jane and London Nootropics. This notably included a Women In Wellbeing panel event, run club event and yoga morning brunch. Soon after our scope of work expanded to represent the PR for the whole brand, booking media and influencers to try the nutritious menu whilst profiling the nutritional expertise of the founder. We have most recently launched the second site for the brand in Piccadilly and are nurturing a strong partnership, as the brand continues to expand across the city.

Coverage highlights include being featured as one of ‘The Best Fitness Studios To Know’ in Cosmopolitan, ‘A Must Visit’ on HELLO!.com and founder expertise featured in Good Housekeeping’s Guide A-Z guide to Wellness. Wider editorial hits include Sheerluxe, Stylist, Sloane Square Magazine, Harper’s Bazaar and Psychologies.