Case Study -


The Campaign.

Specialist Pilates and aerial yoga studio Elements By Retrofit appointed us to lead to press and influencer launch for the studio in summer 2023. Hidden discreetly from the hustle and bustle of Kensington High Street, the luxurious low-impact oasis invites city-goers to move out of the comfort zone and into their ‘element.’ We organised and hosted a high impact press and influencer launch, inviting journalists and content creators to try the classes first hand. This sat alongside influencers such as @kayacheyenee and @vanessahoh attending to capture their experience to be shared across their highly engaged social media profiles.

Launch press coverage included ‘The Best Pilates Studios in London’ in Country & Townhouse, and ‘The Best Luxury Gym In London’ on HELLO! Fashion Monthly’. Other press hits included the Luxury Lifestyle Magazine, Sheerluxe, Hip and Healthy.