We’re copywriting professionals uniting creativity with strategy... 

We'll work with you to understand what your brand stands for, its core values and tone of voice.

Leading with compelling content that will resonate with your discerning audience, we’ll give you the tools to thrive, whilst navigating a ‘new normal’ luxury landscape.

Let your brand shine across website copy, newsletters and blogs, social media captioning and more...

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Who we have worked with


Greatly appreciate working with Georgie. From the outset, she understood our product and PR goals clearly. From there she laid out a clear strategy to target the relevant market segments for us resulting in significant and sustained exposure to key titles, which developed our brand considerably.’


"We have really enjoyed working with Georgie this year, we have found Georgie to be professional, enthusiastic, knowledgeable and has built great relationships with journalists from a range of publications. Georgie took the time to understand our brand and what we wanted to achieve and pulled together a PR strategy for the next 6 months with targets set for the months ahead.

The coverage we have achieved has been amazing for MOi + ME to ensure we are featured in the right publication for our target market with the correct tone of voice for our brand.”"

Catherine Meardon

"Georgie has been absolutely great to work with. She is a true expert in her field and is well-connected in the fitness industry in London. While taking on board my ideas and desires, she would also suggest something extra: whether it is a brand, an influencer or an expert connection. Always professional and punctual, she made our launch successful, smooth and stress-free"


Georgie is an absolute pleasure to work with. She grasped the Balance Coffee vision extremely quickly and helped build our PR strategy which enabled us to get fantastic visibility across UK media channels. We’re really happy with the outcome having featured in Metro, BBC, The Independent & more. I'm looking forward to working on an on-going basis with Georgie.

James Bellis

'I've worked with Georgie for a number of years; she is reliable, efficient and helpful to me as a journalist, as I'm sure she is to her clients.'

Rachel Cranshaw

‘Working with Georgie has been a fantastic business decision. Not only is she one of those rare writers who is able to produce copy that is both sparkling yet strategic, but she is a talented PR with a wealth of industry contacts and real journalistic prowess.  What sets Luxe BB apart is a truly holistic approach to communications - their universal offering ensuring consistency in our luxury brand messaging across all channels.’

Beth Roberts

“I have worked with Georgie for years and always know that she will deliver a great story and a fresh angle for her clients. She understands her client needs and manages to balance these with the increasing demands of journalists. She is enthusiastic, knowledgeable and quick to respond – which is so essential when working to deadlines.”

Mark Smith

‘It has been a pleasure working with Georgie on a range of clients and trips over the past half a decade. She is always friendly and efficient and has a thorough knowledge and passion for the clients she represents’.

Sophia Wilson

‘Georgie is a great ambassador for all. She delivers to brief, always on time and just gets it.’

Mark Captain

‘During our storied partnership, Georgie has been a font of wonderful travel ideas. She is a dedicated professional, having always mastered the brief, while her boundless enthusiasm for global hospitality is a joy to behold.’

Christopher O'Toole

‘Georgie has done a marvellous job regarding PR matters and we are really thankful for it’

Ceren Alparslan

‘Georgie is a true professional and an absolute delight to work with. She is one of the most efficient PRs I have ever had the pleasure of dealing with and she will always go above and beyond to deliver what you need. She has a wealth of knowledge and contacts in the travel industry and beyond and is my go-to girl for insight about emerging trends. She is also an incredibly talented writer and always produces sparkling copy.’

Samantha Lewis

‘Pure professionalism, enthusiasm and dedication, Georgie has a vast knowledge of the travel and luxury sector and always has her finger on the pulse! She is brimming with fantastic ideas and angles and is my most reliable PR contact – never failing to provide peerless comms and information on her clients, dynamic feature ideas and secures high-profile, brand-elevating coverage every time.

A digital and print native, Georgie has a unique set of skills that are an asset to any business and brand looking for growth and insight. A business brain and creative spark, Georgie is always a pleasure to work with and her passion for the travel industry is palpable.’

Chantal Borciani

“Working with Georgie has been great! She has been always available for me and ready to help. Georgie provided the hotel with wise advise and great ideas.”

Paula Pont

I have worked with Georgie for a number of years and she’s one of the very best PR professionals in the luxury travel industry.

She understands truly what makes a great story and provides everything in the right tone and format (and importantly on time).

She has some great connections, is very personable and is always thinking outside of the box to ensure the angle of any pitch stands out, is fresh and original. A joy to work with and I could not rate her skills any more highly.’

Nick Gibbens

Georgie did a superb job on the brand launch for Exeat.  She far exceeded expectations on the amount of press we received and was a real pleasure to work with… in fact we can’t wait to work with her again next year’

Laura Ward